Tuesday 25 November 2008

OLD MEDIA Vs NEW MEDIA

In the third session, the topic was about the Old media Vs New media. In this concept the way of representation and communication is upgraded. But the concept is the same, “Media” people starts exploring in depth of the media that leads the generation of new media.
The name remediation itself says that the technology has no end. The people keep on generating innovative things. This has a role towards the society. Since the society also has a reason for technological remediation. The other things are to focus on the new media are Digitization and Convergence. Through this process, it grows with an infinite height

The main use of the new media is the digitization and convergence; through this we can know lot more in any of the form. For e.g..., when we are at home, television updates us all the information or else internet updates everything whatever the people needs. When we are out of our residence mobile phones updates us, when there is no internet in the phone, we come to know about multimedia messaging service (MMS), short message service (SMS), these are the source that keeps us updated.
How the old media is different from new media. For instance before twenty five years there were no electronic books. If they want to have a reference they should move to library and refer but these days like e-books and internet has come for references and all purposes. To conclude media is like the daily routine days which keeps on moving where there is no end to that it keeps on going, like that is the media it can’t be stopped it keeps on generating new ideas and technology which are useful for our daily essentials.
Reference:
« New Media – An introduction by Terry Flew Oxford University Plus Australia

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